Education

Primary School
Sekolah Inggeris Air Itam, Pulau Pinang	-
Sekolah Rendah Tengku Bariah, Terengganu.	5A’s in Penilaian Darjah Lima (Standard 5 Assessment)
Secondary School
Sekolah Alam Shah, Kuala Lumpur	Agg. 12 in Sijil Rendah Pelajaran (Lower Certificate of Education) Agg. 15 in Sijil Pelajaran Malaysia (Malaysian Certificate of Education) 5P’s (1A and 4C’s) in Sijil Tinggi Pelajaran Malaysia (Higher School Certificate)
Tertiary Education
Universiti Kebangsaan Malaysia, Selangor	Degree in Business Administration (Second Class Upper) (Honors) (Marketing). Awarded 1990 Convocation)
The University of Waikato, New Zealand	Masters in Management Studies (Distinction) (Marketing) Thesis: A Conceptual Model For Minimal Human Interaction In A Service Encounter: Implications For Management And Academia.
The University of Otago, New Zealand.	PhD in Marketing Thesis: Unintended Effects of Advertising. Supervisor – Associate Professor Dr Brendan Gray. Examiners: Professor Janet Hoek, Massey University, Professor Phil Harris, Manchester Metropolitan University, and Dr Tony Garrett, University of Otago. Thesis at: http://eprints.otago.ac.nz/680/ 2004 Convocation